Website Design for General Contractors
Creating websites for general contractors that build
authority, stand out and convert visitors into sales
A Growing & Successful General Contractor Company
Needs a Strong Online Presence
But, there is a problem… Is your general contractor website struggling with the following:
Your navigation is not clear, well-organized or easy to use
Your messaging is not catchy or simple to understand
No compelling calls to action to direct your visitors with next steps
It does not target the people whom you want to do business with
Pages are not optimized for loading fast for search engines
Outdated design that doesn’t stand out amongst other general contractors
Critical trust signals are not found by your target audience
No or few quality images & videos that showcase your work
Prospective customer’s unable to find important business information
No social proof about your company from customers, community or members of your industry
I understand that your general contractor business needs a website that is designed well, gives you a strong web presence and helps you succeed and grow.
My unique combination of design and marketing knowledge will help you accomplish that. Let’s partner together!
Portfolio of General Contractor Websites
It’s my goal to craft websites for your general contractors company
to bring in high-quality leads, stand out, load fast and become
your 24/7 sales system.
CLIENT
Olmsteads Construction
Their current website needs a facelift and is not attracting qualified leads from the search engines. The new redesign will better show the professionalism and quality of their work and help them bring in more projects.
Read Full Case Study
How can you make your General Contractor website the main
channel of how prospects
find your solutions?
In technically advanced world, a website for your company in the general contractor industry is a most valuable asset for the growth of your business.
But, just having a modern looking website is not going to be enough.
A properly designed and successful working website will help your general contractor business get more sales, land larger projects and solve your prospects real-world problems by providing value and helping them with your solution.
Ultimately, your website should focus on…
ATTRACTING new customers and STAND OUT among your competitors.
How Does Your General Contractor Website Create Value or Help Your Prospect?
Make it easy for visitors to become leads with prominent contact forms and quote requests
Provide critical trust signals for your target audience, such as, certifications, testimonials, and a physical address.
Highlight your experience as a general contractor and allow customers to browse your selections
Display awesome reviews & testimonial’s from your customers
Differentiating your general conractor business from your competitors
Attract more traffic and convert them into customers through search engines, and content marketing
Building trust and authority with high quality photos of your general contractor services
Allowing your potential clients to find and download important information about your company
Have resources available to help potential customers research their options and determine the best fit for their needs
Don’t settle for a poor performing brochure style website for your general contractor business that in the end will cost you more time and money.
Let me craft a modern looking, well designed website that will help your general contractor company have a strong web presence and grow successfully.
What Client’s Are Saying
Read what others have to say below about myself and my work in relation to general contractor website design and digital marketing.
Patrick has done a awesome job of transferring our website, hosting our website, & redesigning our website!! He is very professional and has done everything he said he would do when he said he would do it.
Bill Macom – Owner
FAQ
Common General Contractor Web Design
Questions & Answers
Why should a general contractor have a website?
general contractor websites are a must in today’s economy. Your high-performing website for your company ultimately acts as your 24/7 sales funnel to potential clients searching for what you provide, enables you to establish trust and attract those you desire to work with.
Before buyers even consider your general contractor company, they search online for your website to learn more about your history, products, services, team, what others say about you, etc. Having a website gives you a central location that has all of your up-to-date information available allowing you to connect with more buyers and customers.
What key web design strategies are needed for a general contractor website?
There are many essential elements that make up the design of your website, but some of the most important one’s are:
Simple Navigation Bar
Keep the navigation menus to a simple design to be as easy for everyone to use. Keep the number of items or categories on your menu to no more than
seven and stick to standard naming, e.g. About, Contact, etc.
Write Clear Compelling Content
Be sure that what you offer is stated clearly and concisely and all information you offer people who are searching for information related to
your general contractor services
Effective Use of White Space
This is the space surrounding visual elements, such as, images, video, calls to action which draws the eye to what is important and makes the user
experience smoother for your visitors.
Use Plenty of High Quality Images
Images, as well as videos, that show your completed projects and creativity allow your potential clients to evaluate the quality of your work without having to speak with you face to face.
Responsive Design
Your site should be able to adjust to the mobile device’s screen size when viewed by your prospective customer. This makes the user experience
much easier and simpler to find information.
Fast Loading
You want your general contractor website to load within three seconds to accomodate your customers who use mobile data rates or live in areas where
internet speeds are slower. Google states that slow page load speed affects how your pages rank in the search engine results pages (SERPS), so
making sure your site loads fast will help your search engine optimization.
How much does it cost to build a general contractor website?
Your general contractor website is an investment, not a cost, as it should become your 24/7 salesman for your business. Without knowing the specifics of your project I cannot list a specific investment amount, but the range can be anywhere from $5,000 for a simple, responsive design with 1-10 pages and a basic CMS to $50,000 for a more moderate responsive design with 50-150 pages, database integration, ecommerce functionality, advanced CMS and SEO. To get a more accurate estimate, fill out my project inquiry form.
Have a Website Project in Mind?
Is your general contractor’s website outdated, not user friendly,
has no traffic and no sales?
Find out how to make your website work for you.
