About Patrick

How Can I Help You?

Are you tired of your website not bringing in leads and sales?

Are you tired of your website not standing out amongst your competitors?

Are you sick of not being able to dominate your local market no matter what you try?

Are you upset that your great products or services are not getting noticed by your ideal customer?

Then you’re in the right place.

I get it.

You want your website to rank in the search engines (ok, well, mainly Google…), drive visitor’s and convert them into eager buyers of your products or services.

In other words, your website should be your 24/7 salesman doing * MOST * (nothing is 100% fully automated) of the hard work for you.

But, the hard facts are, most websites fail miserably at accomplishing that goal.

Why is that?

Because people focus most of their time and energy into how their website will look and feel, and not nearly enough into content and growing it.

In order to turn your website into a sales machine, you have to invest in professional design, high quality content and SEO.

This is where I can help.

How I Work

You may be wondering, what happens when you start working with me?

I have a web design process that will keep your project on budget, on time and meets defined goals.

STEP 1: Strategy Call

The first thing we’ll do is schedule a strategy call. During this call we will:

Learn more about your business, e.g. your story of how you started, what you do, your purpose and mission, who do you serve, pain points, solutions you provide, etc.
Discuss your website, e.g. goals, purpose, your thoughts on your current website, future hopes for website, etc.

STEP 2: Paid Discovery

Second, once the strategy call is completed, I will complete a paid discovery, where I will:

Research your company
Research your market
Conduct SEO research
Conduct competitor research
Plan Content & messaging strategy
Create a website architecture (Sitemap)
Put together a professional proposal with scope of work (SOW)

We will schedule a meeting to review the proposal together. A decision will be made on whether you want to move forward with the project or not.

If you decide that you want to move forward, then the following additional phases will begin:

STEP 3: Website Layout & User Experience

I will create low-fidelity wireframes for layout & user experience, plan narrative for each page, decide call-to-actions and conversions points. We’ll conduct a meeting to review and make any edits requested.

STEP 4: Content Strategy

This is where I will write content of what your website needs to say in order to convince and convert visitors. We will conduct a meeting to review the content and make any edits where needed.

STEP 5: Website Design

Here is where I will bring the site to life by incorporating your colors, branding, animations (if any) and finishing touches. We will conduct a meeting to review and make any edits requested.

STEP 6: Development

Now, that we have much of the foundational work completed, I can begin to build out the site from scratch, make sure it display properly on mobile devices, optimize for speed and SEO.

We’ll conduct a meeting to review everything so you can create a punchlist before launching the site live.

STEP 7: Traffic Generation & Optimization

Once your site is live, I’ll implement a digital marketing campaign (if you choose) to drive targeted traffic and then report to you the results each month.

Who in the World is Patrick?

I’m Patrick Whitson and I am a website designer and digital marketer for service-based businesses.

I combine the creativity of design and data based marketing to drive traffic to your website to drive leads and sales.

I’ve been married to my wife Patty (whom I’ve known since fourth grade) for thirty-seven years and have begotten two sons, and a daughter (12 years after our youngest son).

My two sons have provided, between them, five grand-children (two boys and three girls). Since the mid-80’s, I’ve been involved in the computer field in one fashion or another.

As a operations supervisor, help-desk support, networking, computer repair, application & database development, website design and data warehousing.

All of it I learned from the “school of hard knocks” or on the job training. It’s been a fun and exciting ride! With this experience, I’ve been helping local service-based businesses make their mark online and grow their businesses.

I’ve been doing this remotely from my home office since 2010. The commute is brutal, er… I mean great! I am a man who is learning to follow Yah (God), fear Him and obey His commandments.

Some of my interests are studying the Bible, history, reading, liberty, self-governance and privacy.

My family has a pet parakeet name kiwi (she’s green and yellow). I am grateful for my life and love what I do. Feel free to connect with me on LinkedIn and X.

What is Different About Me?

It comes down to three things:

Expertise

I’ve been designing websites for fourteen years and managing digital marketing campaigns for ten.

I’ve accomplished this by dedicating myself to honing my craft and consistently making improvements to operate at an elite level for my customers. This allows me to help create a website that makes you look good

Process

I have a proven process that governs every aspect of each project I take on. A process that’s high-quality, and through compelling content and SEO generates leads and sales.

Communication

My focus is to be proactive with my customers in communicating clearly, honestly, and in plain english with you each and every week. I’ll mainly do this through email communication, but we will have review meetings in most of the phases of your project.

testimonials

Praise from satisfied clients

I’ve partnered with some unique local & national
businesses to create and redesign websites that
impacted customer satisfaction and growth.

Matthew Dyer

Christian America Ministries

Patrick helped to migrate three websites and domains from its existing webmaster over to me & set them up. He was very professional, reasonably priced, quick in doing the work, and communicated with me every step of the way.

Mary Brown

Lapeer Conservation District

We have been working with Patrick for the past five years in which he developed our present website and online store for our short sales. He has kept all updated. If we have a particular problem he has been able to resolve them in a timely matter.

Am I The Right Fit for You?

I’m a good fit for people if:

You are looking for EXPERTISE

You are looking for VALUE and RESULTS

You want to GROW your business

You are looking for a CONSULTANT

You are looking for something DIFFERENT

You want a TRUSTED advisor

You want someone based in AMERICA

I’m NOT a good fit for people if:

You don’t participate or take action

You can’t or won’t take simple instructions

You are rude or disrespectful

quality & process are not important to you

You are looking for the cheapest solution

You are a know-it-all

You are a start-up or DIYer

next steps

Let’s Talk Strategy

Everything I do is tailored to your specific needs and goals. I’m happy to jump on a
call and talk through everything with you. There is no pressure or
obligation to work with me.

Let’s Talk